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The Entenmann’s Mini Snack Cakes are being launched by the brand as a replacement for its Baker’s Delights range in response to the changing industry and consumer demands. The product range consists of two new and two familiar varieties including the Mini Iced Chocolate Chip Cakes and the Mini Iced Party Cakes alongside the Mini Crumb and Pound Cake varieties. The products each come individually wrapped to make them easy to pack into lunches, enjoy out of the house or grab as a portioned treat when in the mood for a snack.
The Entenmann’s Mini Snack Cakes boast eye-catching branding to help them pop off store shelves for shoppers to notice, while the grab-and-go format responds to consumer lifestyles.
Image Credit: Entenmann’s
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